Description
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
2904 - Planning Executive, B2B - UK
Role Summary and Impact
The B2B team are the guardians of creating industry leading, unrivalled work at Wavemaker. We are the central conduits to all specialists, striving to push boundaries and have a positive impact on consumers and brand.
We are looking for a Planning Executive to join our growing planning team, to support the planning team and give your career a flying start in the media industry.
In this role, you will:
Media planning craft:
- Develop a baseline of media planning knowledge across channels.
- Learn about DE+I planning and carbon conscious media.
- Learn and use media systems and tools including, but limited to, TGI, Pathmatics, Wavemaker Architect, AdIntel, etc.
- Run and analyse reports including competitive, audience insights, etc.
- Need an inquisitive and curious mindset, wanting to understand and learn more about media planning.
- Build your own knowledge by staying on top of the latest trends and news impacting the media industry.
Campaign management:
- Learn the fundamentals of effective campaign management including updating schematics, providing media plans to clients, chasing creative, etc.
- Assist with financial processes e.g. PO trackers, bookings, reconciliations, queries.
- Work closely with activation teams to deliver responses and tactical plans.
Effective communication:
- Update internal and external status reports.
- Coordinate the regular meetings with the client and creative agency and collation of documents for those meetings.
- Work with your line manager to your objectives and goals in line with your role and agency vision.
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Fundamental
Practice Area Knowledge –
- Have a basic understanding and competence in MS Office – PowerPoint and Excel in particular.
- Develops an awareness and curiosity about media and marketing industry including trends and challenges or concepts.
- Research wider industry and shows ability to summarise information into findings to be shared.
- Develops a broad understanding of industry tools, technology, techniques and systems as well as application. E.g TGI, Adintel, Pathmatics
- Can run simple tasks independently and either present to clients direct or package for wider team.
Problem Solving
- Asks questions and performs routine or basic analysis to define problems.
- Generates some solutions in own area of work and suggests additional sources of information to further investigate problems.
- Seeks a variety of perspectives and inputs and probes for more information to fully understand the problem and wider impact.
- Provides communication support for troubleshooting issues internally and externally with third parties.
- Develops a broad understanding of industry tools, technology, techniques and systems as well as application.
- Can run simple tasks independently and either present to clients direct or package for wider team.
Stakeholder Relationships
- Has a good understanding of how the agency operates and works with their clients.
- Knows about the client’s business and who the key decision makers are there.
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