Description
Babylist is in the middle of a fundamental shift in how software gets made, and we are not tiptoeing into it. We are rebuilding our engineering culture around a simple belief: AI changes everything. How teams are structured, how decisions get made, how fast ideas become working software. Our engineers own problems end to end, working directly with product, design, and business partners with short feedback loops and real stakeholder access. We ship, learn, and iterate fast. When something is not working, we throw it out and start over — project failure and personal failure are not the same thing here. AI tools are as natural to our workflow as an IDE or version control. We are not exploring this, we are living it. Our engineers use AI to explore tradeoffs, pressure-test designs, and move from problem to solution in hours instead of days. They generate code with AI so they can stay focused on the decisions that actually require human judgment — not the routine ones. More velocity means more time for craft: better test coverage, stronger architecture, and deeper customer understanding. We hold ourselves to a higher quality bar because of AI, not in spite of it. We are building this playbook in real time, and we are looking for people who want to build it with us. If you have already changed how you work because of AI — or you are ready to — and you care more about shipping something great than following a prescribed process, we should talk.
Our Tech Stack
- Ruby on Rails
- AWS
- Sidekiq
- MySQL
- Redis
What the Role Is
Babylist's Platform team is the foundation every engineering team builds on — and this role is at the center of keeping it reliable, fast, and scalable. As a Staff SRE, you'll own the infrastructure and reliability practices that support 9 million+ users and the engineers who build for them. Babylist started as an e-commerce and registry platform, and we're actively growing beyond that — into health, media, mobile, and new product surfaces that don't exist yet. The Platform team is the foundation that makes all of it possible. This isn't a maintenance role — you'll be actively evolving how we build and operate AWS infrastructure, CI systems, and developer tooling. You'll work cross-functionally across all of Babylist Engineering, which means your decisions have wide leverage.
Who You Are
- Deep hands-on Terraform expertise — you own IaC, not just contribute to it
- Proven AWS experience at scale — EKS, RDS, cloud networking, DNS, CDNs, load balancers — you know the gotchas
- Experienced operating Kubernetes in production — you've debugged the hard stuff, not just deployed the easy stuff
- Comfortable designing and improving CI/CD systems — CircleCI, GitHub Actions, or similar; you care about developer velocity, not just pipeline uptime
- Strong observability instincts — Datadog, Sentry, PagerDuty, Cronitor — you build alerting that's actionable, not noisy
- Experienced with on-call and incident management — you've run the post-mortems and actually changed things afterward
- Comfortable supporting developers across local, staging, and production — you're a resource, not a gatekeeper
- You naturally reach for AI in your work — at Babylist, every team uses AI daily. You're already using it to move faster and improve your output, and you stay curious about what's coming next.
How You Will Make An Impact
- Infrastructure ownership — manage and evolve our AWS environment using Terraform, keeping EKS clusters, databases, and core services current and performant
- CI/CD reliability — own the speed and reliability of our CI systems for the full Engineering org — every deploy starts here
- Developer support — be the person engineers turn to when environments break; unblock them fast across local, staging, and production
- Monitoring & alerting standards — establish and socialize best practices so the right people get paged for the right reasons
- Incident response — lead or support incident response, drive post-incident reviews, and close the loop so the same thing doesn't happen twice
- Platform strategy — contribute to architectural decisions that shape how Babylist's infrastructure evolves over the next several years
Why This Role
- Platform is the team every engineering team depends on — your work has outsized leverage across the entire product org, not just one area
- The infrastructure is solid but actively evolving — you're not inheriting chaos, you're shaping what comes next
- This is a staff-level role with real cross-team visibility — you'll influence how Babylist engineers build and ship, not just keep the lights on
- You'll work on systems that support millions of families at a high-stakes life moment — the scale is real and the product context makes the reliability work matter
Who We Are
Babylist is the leading platform for expecting and new families. More than 10 million people shop with Babylist every year, making it the go-to destination for seamless purchasing, guidance, and expert recommendations. As a modern, AI-forward tech company, Babylist has expanded from a universal registry into a full ecosystem — the Babylist Shop, Babylist Health, Babylist Money, NYC and LA showrooms, branded content, and more — generating $750M in revenue in 2025. Building the generational brand in baby, Babylist is reshaping the $235B kids and baby market and helping parents feel confident, connected, and cared for at every step.
Our Ways of Working
Babylist is remote-first with team members across the U.S. and Canada who move fast, think smart, and use AI as part of how they work every day — not as an experiment, as an expectation. We come together twice a year to build the relationships behind the work, and we hire people who are genuinely excited about what's possible and prove it through how they show up.
Why You Will Love Working At Babylist
Our Culture
- We work with focus and intention, then step away to recharge
- We believe in exceptional management, and we invest in the tools and the time to connect with colleagues
- We build products that positively impact millions of people's lives
- AI is part of how we work, not a side experiment. You'll have leading tools like Claude and ChatGPT from day one, with no waiting on access, so the busywork gets handled and your judgment goes where it counts
Growth & Development
- Competitive pay and meaningful opportunities for career advancement
- We believe technology and data can solve hard problems
- We're committed to career progression and performance-based advancement
Benefits
- Company-paid medical, dental, and vision insurance
- Retirement savings plan with company matching and flexible spending accounts
- Generous paid parental leave and PTO
- Winter Wonder Week: the whole company takes a paid week off at the end of the year, whether or not you celebrate anything, so everyone's out at once and comes back refreshed
- Remote work stipend to set up your office
- Perks for physical, mental, and emotional health, parenting, childcare, and financial planning
Important Notices
Recorded Interviews. Babylist uses an interview recording tool to record and transcribe interviews for evaluation purposes in accordance with applicable privacy laws. By participating in an interview, you consent to this recording and transcription.
Interview Integrity. AI is part of how we work at Babylist. We expect you to use it too. Your application and interviews should still reflect you and your own thinking. We'll tell you when AI is encouraged. Misrepresentation at any stage may result in removal from consideration for this and future roles.
How We Review Applications We use AI throughout our hiring process to help review, screen, and assess applications. These tools support our team's review; they do not replace it, and every hiring decision is made by a person.
Connections at Babylist. If you have a family member or close personal relationship with a current Babylist employee, please let your recruiter know. This helps us keep our process fair and transparent for everyone.
Protect Yourself from Scams. All official outreach comes from the Babylist Talent Team via @babylist.com email addresses only. We will never ask for payment or personal financial information. If you receive outreach via WhatsApp, Telegram, or a non-Babylist email, it's not us. Verify open roles at babylist.com/careers.
Similar jobs
Est. 249,332 USD
How We BuildBabylist is in the middle of a fundamental shift in how software gets made, and we are not tiptoeing into it. We are rebuilding our engineering culture around a simple belief: AI changes everything. How teams…
What the Role Is Babylist is at an inflection point: $750M in revenue, expanding into new verticals, and building the teams that will take us there. You will own Babylist’s most complex and strategically important techni…
Est. 190,722 USD
What the Role Is Babylist is at an inflection point: $750M in revenue, expanding into new verticals, and building the teams that will take us there. You will own Babylist’s most complex and strategically important techni…
What the Role Is The modern tech stack has collapsed the distance between designing an experience and shipping it. We're hiring Staff Product Designers to build the next generation of Babylist by leveraging this reality.…
Est. 228,416 USD
What the Role Is The modern tech stack has collapsed the distance between designing an experience and shipping it. We're hiring Staff Product Designers to build the next generation of Babylist by leveraging this reality.…
What the Role Is The modern tech stack has collapsed the distance between designing an experience and shipping it. We're hiring Senior Product Designers to build the next generation of Babylist by leveraging this reality…
Est. 195,838 USD
What the Role Is The modern tech stack has collapsed the distance between designing an experience and shipping it. We're hiring Senior Product Designers to build the next generation of Babylist by leveraging this reality…
Est. 297,500 USD
What the Role Is As VP, Talent Acquisition, you own how Babylist hires, end to end, and how we show up to the talent market. This role sits at the center of how we build the company. You’re responsible for delivering aga…
What the Role Is As the Senior Manager of Data Analytics for Ecommerce, Health & Supply Chain, this role will be responsible for partnering with Health, Merchandising, Inventory Management, and Fulfillment teams. You…
What the Role Is You'll own analytics for Wishlists and Celebrations within our Core Registry product org: the occasion-based surfaces (birthdays, holidays, showers) and hosting tools that keep families connected to Baby…
Est. 268,295 USD
What the Role Is Babylist is hiring a VP of Customer Care and Support to lead our support organization end to end, across our multiple product lines. You'll set the strategy for the operating model, policies, and team st…
Est. 209,177 USD
What the Role Is You'll own analytics for Wishlists and Celebrations within our Core Registry product org: the occasion-based surfaces (birthdays, holidays, showers) and hosting tools that keep families connected to Baby…
Est. 251,075 USD
What the Role Is As the Senior Manager of Data Analytics for Ecommerce, Health & Supply Chain, this role will be responsible for partnering with Health, Merchandising, Inventory Management, and Fulfillment teams. You…
Est. 208,030 USD
What the Role Is Babylist is at an inflection point. We've built a category-defining brand with over $750M in revenue, and we're now expanding into entirely new verticals, which means we need to build the leadership team…
Est. 235,696 USD
What the Role Is Babylist serves nearly a million expectant parents every year through one of the most trusted registry experiences in the market. Wishlist is the next chapter — a product that keeps families connected to…
What the Role Is Babylist serves nearly a million expectant parents every year through one of the most trusted registry experiences in the market. Wishlist is the next chapter — a product that keeps families connected to…
Est. 167,759 USD
What the Role Is This role sits on the team that owns Babylist's day-to-day social presence: the content, community management, and platform strategy that connect with parents, parents-to-be, and the people who support t…
Est. 141,650 USD
What the Role Is Babylist is looking for a hands-on PR & Communications Manager to shape how consumers, media, partners, investors, and prospective leaders understand who we are and where we’re going. You’ll create a…
Est. 140,000 USD
What the Role Is Babylist is creating a new VP of Merchandise Planning, Allocation, and Inventory Management to own how the company plans, buys, and allocates inventory as it scales beyond $1B in merchandise revenue. Thi…
What the Role Is We're hiring a Principal PM to own personalization across Babylist's consumer experience — the homepage feed, product recs, search, and the ML-powered systems that make registry building feel effortless.…
Est. 127,800 USD
What the Role Is Babylist moves more than $100 million in annual transportation spend, and inbound volume is on track to double. Today inbound and outbound sit under one small team, and on-time delivery is running at 57%…
Est. 297,500 USD
What the Role Is We're hiring a Principal PM to own personalization across Babylist's consumer experience — the homepage feed, product recs, search, and the ML-powered systems that make registry building feel effortless.…
What the Role Is Registry is the heart of Babylist – how we help growing families feel prepared during one of life's most consequential transitions, and the acquisition and commercial engine powering the rest of our busi…
Est. 134,683 USD
What the Role Is Babylist is hiring a Senior Planner to run the day-to-day execution of merchandise planning for our growing e-commerce business. You'll own Open-to-Buy and inventory planning for your departments, making…
Est. 275,150 USD
What the Role Is Registry is the heart of Babylist – how we help growing families feel prepared during one of life's most consequential transitions, and the acquisition and commercial engine powering the rest of our busi…
Est. 149,821 USD
What the Role Is We are looking for an E-commerce Finance Manager to join our team. As Finance Manager for our E-commerce business, you'll own financial visibility, efficiency, and performance across the Babylist Shop —…
Est. 187,180 USD
What the Role Is Babylist Health is expanding its footprint with insurance payers — moving beyond DME breast pump coverage into insurance-covered classes and additional services. This role owns growing coverage for our c…
Est. 314,520 USD
What The Role Is As a Staff Engineer at Babylist, you own some of our hardest domains and decide where they go. Millions of families depend on what we build. Agents write most of the code now. So the hard part is yours:…
Est. 261,115 USD
What The Role Is As a Senior Engineer at Babylist, you take on hard problems and own them end-to-end. Millions of families depend on what we build. Agents write most of the code now. So the hard part is yours: what to bu…
What The Role Is As a Staff Engineer at Babylist, you own some of our hardest domains and decide where they go. Millions of families depend on what we build. Agents write most of the code now. So the hard part is yours:…